For many startups and growing companies, gaining marketing exposure and raising external funding from investors are #1 and #2 on their priority list. But, until recently, they were always separate activities - first you would raise the money, and then you would spend it on marketing.
Equity crowdfunding offers amazing potential for startups and growing companies, but it is also a very steep learning curve. Many companies begin with no real idea of how to choose a platform, how to craft their pitch, or what they should be doing to drive people to their offer page and invest.
Crowdcube is an equity crowdfunding platform for entrepreneurs of start-ups and growing businesses. Crowdcube enables individuals to invest or loan in small companies in return for equity or an annual return.
Venture capital is a type of private equity that is typically used to finance early-stage companies and startups. It comes from well-off investors and usually involves a variety of financial institutions.
Biotechnology and medical technology companies are some of the most capital-intensive types of startups. While grants can provide the needed cash early-on, at some point many life sciences startups need to turn to equity investment to reach their fundraising goals. 1e1e36bf2d